Below is the corporate identity (CI) of Hyundai Department Store Group and Hyundai Bioland.
Wordmark & Color
The shape and three colors of the wordmark of the Hyundai Department Store Group convey the following meanings: The emerald green on the left side of the CI represents Hyundai Department Store, with the dark yellow on the right denoting customers’ happiness. The black in the middle symbolizes high-class sense. In addition, the corporation on the left and customer on the right harmoniously meet at the center. The alphabet D in the middle represents “Dream of the Future.”Logo Type
The logotype of the Hyundai Department Store Group conveys a firm, stable image as a high-class brand. It was created to maximize visibility and readability.Signature Configuration Vertical